Advertiser: Dove
Uploaded: October 28
Viral Elements: Celebrity, Humour

DOVE for men have activated their rugby sponsorship with this funny role reversal clip, where they take two players from each of the home nations, and show them preparing their national stadium in the run up to this November’s Guinness series.

A clever positioning which hasnt gone as far as they could have, but none the less further breaks down the ‘skin cream is for women’ sentiment that they are so desperate to do.